Sorair Brand Identity Development — Case Study | Pelio Studio
Sorair brand identity — packaging, mobile app, and accessories showcasing the red-and-charcoal palette and wing emblem
branding

Sorair Brand Identity Development

A dynamic visual identity expressing Sorair’s fusion of logistics innovation and drone technology.

Services

BrandingVisual IdentityVehicle & Digital Application

Project Description

Pelio designed a brand palette of dynamic reds paired with stable dark gray, projecting energy and reliability. This scheme was applied across touchpoints such as the website, print media, and even vehicle and drone liveries, ensuring instant recognition in both physical and digital spheres.

Results

A visually unified identity that accentuates Sorair’s tech-driven ethos while reinforcing credibility and consistency across brand assets.

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