Logo Design Services | Pelio Studio
DESIGN SERVICES

Logo Design

Your logo is the front door to your brand. We create distinctive, versatile marks that carry meaning and scale from favicon to billboard.

DESCRIPTION

What this includes

Your logo is the front door to your brand. We create distinctive, versatile marks that carry meaning, scale elegantly from favicon to billboard, and feel instantly “yours.” Every concept is grounded in positioning—shape language, typography, and color work together to signal category fit, differentiation, and confidence across every touchpoint.

Overview
Key Highlights
6 items
What matters most—at a glance.
Complete logo suite: primary/secondary lockups, wordmark + symbol/monogram, horizontal/stacked, responsive sizes
Color variants: full color, mono, reversed, high‑contrast accessibility pairs
Technical specs: clear space, minimum sizes, safe backgrounds, misuse examples
File package: AI, SVG, EPS, PDF, PNG, JPG (+ print/web color profiles), favicons & app icons
Quick‑start brand sheet (mini‑guidelines) for immediate internal use
Social & collateral starters: profile avatars, cover images, email signature, business card layout mockups.
Content-linked
PROCESS

How we work

A transparent, outcome‑oriented workflow so you know what happens when.

  1. 1
    Discovery & positioning
    Goals, audience, competitors, and constraints to guide the mark.
  2. 2
    Creative territories & moodboards
    Visual directions aligned to strategy and tone.
  3. 3
    Sketching & vector exploration
    Route exploration in vectors for clarity and precision.
  4. 4
    Refinement & stress‑testing
    Scale, contrast, mono/B&W checks and optical adjustments.
  5. 5
    Finalization & usage rules
    Lockups, variants, and simple guidance for consistent use.
Project Steps
Aligned workflow
Step 01
Discovery & positioning
Step 02
Creative territories & moodboards
Step 03
Sketching & vector exploration
Step 04
Refinement & stress‑testing
DELIVERABLES

What you receive

Clear, reusable assets you can ship, present, and scale.

  • Complete logo suite: primary/secondary lockups, wordmark + symbol/monogram, horizontal/stacked, responsive sizes
  • Color variants: full color, mono, reversed, high‑contrast accessibility pairs
  • Technical specs: clear space, minimum sizes, safe backgrounds, misuse examples
  • File package: AI, SVG, EPS, PDF, PNG, JPG (+ print/web color profiles), favicons & app icons
  • Quick‑start brand sheet (mini‑guidelines) for immediate internal use
  • Social & collateral starters: profile avatars, cover images, email signature, business card layout mockups.
Final Package
Ready to use
Complete logo suite: primary/secondary lockups, wordmark + symbol/monogram, horizontal/stacked, responsive sizes
Color variants: full color, mono, reversed, high‑contrast accessibility pairs
Technical specs: clear space, minimum sizes, safe backgrounds, misuse examples
File package: AI, SVG, EPS, PDF, PNG, JPG (+ print/web color profiles), favicons & app icons

OUTCOMES

Ownable identity

A mark that feels uniquely yours and reads perfectly everywhere.

Scale and utility

Responsive lockups and files ready for product, web, and print.

Consistency by default

Clear, lightweight rules teams actually follow.

Ready to get started?